‘Unforgettable Duet,’ ‘Hit & Miss Tour’ Land Indian Adaptations as Something Special, Karman Strike Mipcom Deal
Key Takeaways
- Something Special licensed two Korean formats, "Unforgettable Duet" and "Hit & Miss Tour," to Karman Unlimited.
- The deals were finalized at the Mipcom market for adaptation in the Indian subcontinent.
- "Unforgettable Duet" is a reality series centered on dementia patients and memory triggers through music.
- "Hit & Miss Tour" is a successful comedy travelogue format involving competitive mini-challenges among friends.
- Both companies expressed strong optimism regarding the cultural resonance and market potential of the formats in India.
Seoul-based format agency Something Special announced two major licensing deals with India’s Karman Unlimited at the Mipcom market. The agreements cover the adaptation of the reality series "Unforgettable Duet" and the unscripted comedy "Hit & Miss Tour" for the Indian subcontinent. "Unforgettable Duet" focuses on dementia patients reconnecting with family through music and mementos, culminating in a studio performance. "Hit & Miss Tour" tracks five comedians competing in daily challenges while traveling, a format that has already proven successful in Korea. Executives from both companies, Jin Woo Hwang of Something Special and Sunita Uchil of Karman Unlimited, voiced enthusiasm for the partnership, noting the potential for the formats to deeply connect with Indian viewers. Something Special, founded in 2019, aims to globalize Korean content, supported by organizations like KOCCA, while Karman Unlimited focuses on global co-production and licensing.
