Doja Cat completes her listening party look with Pakistani brand Warp’s handbag | The Express Tribune
Key Takeaways
- Doja Cat promoted her album 'Vie' while carrying a handbag from the Pakistani brand Warp at a YouTube Music event.
- Warp is a Lahore-based contemporary fashion brand founded by Hirra Babar, known for abstract, minimalist designs.
- Other celebrities, including Lupita Nyong’o and Iman Vellani, have previously carried Warp accessories.
- The event signals increasing international fame for Pakistani fashion designers.
- Lahore-based streetwear brand Rastah has also gained international recognition for its sustainable and artisanal products.
Rapper Doja Cat was seen promoting her new album, Vie, at a YouTube Music listening party in New York City on Thursday, notably carrying a Hexella Baguette bag from the Lahore-based leather brand Warp. Warp, established in 2015 by Hirra Babar, is recognized for its contemporary, non-conformist aesthetics that blend innovative design with traditional Pakistani craftsmanship. Doja Cat joins other celebrities like Lupita Nyong’o and Iman Vellani who have previously sported Warp handbags at high-profile events. This growing international visibility for Warp marks a significant milestone for Pakistani fashion designers seeking global recognition. Another Lahore-based brand, Rastah, founded in 2018 by Zain Ahmed, has also achieved international fame through features in Vogue and endorsements by celebrities like Justin Bieber and Riz Ahmed, emphasizing sustainable and artisanal practices.
