How to filter out AI on Pinterest
Key Takeaways
- Pinterest introduced a new feature allowing users to filter out AI-generated content.
- The platform had previously been criticized for being inundated with low-quality AI "slop."
- The filtering option is currently most accessible via the desktop application's settings menu.
- Users can refine recommendations by toggling off specific 'GenAI interests' in the settings.
- The company warns that turning off interests will result in seeing 'fewer' AI ideas, not necessarily eliminating them entirely.
Pinterest has historically been a vital tool for artists and creators needing to brainstorm themes or curate mood boards for various projects. However, in recent years, the platform has suffered from an influx of low-quality, AI-generated content, which users have dubbed "AI slop." This week marks a positive change as Pinterest has given users the ability to filter out this unwanted content, leading to elation among its core fanbase. The process, which is currently easier to access on the desktop application than on mobile, involves navigating to the settings gear, selecting "refine your recommendations," and then clicking "GenAI interests." Within this section, users can toggle off specific GenAI interests they wish to avoid seeing in their recommended Pins. While this feature promises to reduce the visibility of AI-generated ideas, Pinterest notes that users will only start seeing "fewer" such Pins, implying that some AI content may still appear.
