Traders at top hedge funds take home 25% of profits

Key Takeaways
- The Financial Times is offering a promotion bundling Premium digital access with the FT Weekend Print edition.
- The combined package is available for the price of the Premium digital subscription alone.
- The digital access provides quality analysis and expert insights.
- The print component is described as the award-winning Weekend Print edition.
- The offer enhances the value proposition for FT subscribers.
The Financial Times is currently running a special promotion where customers can acquire the FT Weekend Print edition at no extra cost when subscribing to the Premium digital package. This deal effectively bundles complete digital access, which includes quality analysis and expert insights, with the tangible benefit of the award-winning Weekend Print edition. The aim is to enhance the reader experience by combining the immediacy of digital content with the curated depth of the weekend print publication. Subscribers gain comprehensive access to FT's journalism across both formats under a single, attractive price point. This strategy aims to increase the perceived value of the Premium subscription tier. The inclusion of the print edition serves as a significant incentive for readers who appreciate traditional newspaper formats alongside digital convenience.




